IDENTITY

TIP (THIS ISNT PERSONAL) is a London-based design house encompassing fashion, events and product design. We place emphasis on ready-to-wear, merchandise and jewelry.

We believe everything comes from the imagination. It's all about ideas, execution and attention to detail.
The house seeks to learn from our past, reflect the present times and realise the future. Our team draws inspiration from architecture, art, photography and furniture design.  

PHILOSOPHY

A ‘good practice’ can be identified as follows: A good practice is not only a practice that is good, but a practice that has been proven to work well and produce results, and therefore is a recommended framework.

Your ‘perspective’ is the way that you see something. Perspective has a latin root meaning “look through” or “to perceive,” and all the meanings of perspective are to do with looking. Good perspective is this case would relate to having a forward looking approach on things that support the direction we are heading as a whole.  

‘Acumen’ is the ability to make good judgement and take quick decisions in a particular area. In our case the area of focus is design, events and business.

STUDIO

Our design studio is a small independent operation with an office located in Surrey, South West England.

The studio team can vary in size and expertise depending on the project. Here we complete a range of private  client work around research, design and production across a select few design disciplines...They consist of Garment & Merchandise, Jewellery & Products, Stage & Events, Architecture & Interiors.

Our in-house operations allow us to plan, develop and complete presentation boards, CAD drawings, samples and final products for ourselves and our clients.

The view of the studio team is that the purpose of design is to create Beautiful, Useful and durable items, that will stand the test of time and that people can chrish many many years down the line... at which point they might be considered vintage.